When Singapore passed the Remote Gambling Act, many major foreign bookmakers stopped operating in the country to comply with the new laws. Bet365 is among the sites that is no longer available to users in Singapore.

Business operations are conducted from its headquarters in Stoke-on-Trent, alongside a satellite office in Malta. It was founded by Denise Coates, who remains the majority shareholder and joint-chief executive, alongside her brother John Coates.